Emily Rydon
What is your job title?
Senior Event Executive
How long have you worked at Outsourced Events?
What is one thing you cannot live without?
Where is the best place you have travelled to and why?
If you could learn to do anything what would it be?
When you have 30 minutes of free time, how do you pass the time?
What is your favourite thing about working at Outsourced Events?
If you could invite four people to dinner (living or dead) who would you invite and why?
What was your childhood ambition?
What is your most memorable day at Outsourced Events?
If you could do any job, regardless of skills and training, what would it be?
What are the top three items on your bucket list?
What would people never guess you do in your role?
If you could witness any historical event, what would you want to see?
Our Latest Knowledge & Insights
Why exhibitors have 3.5 seconds to earn a second look
Most brands treat signage as a finishing touch, something to sort out once the stand design, the demos and the giveaways are locked in. The evidence suggests that's the wrong way round. Signage is doing most of the work in the first 3.5 seconds. It's the first thing read from a distance, before a single conversation happens, which makes it one of the highest-leverage decisions in the entire stand design, not an afterthought. Find out more.
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Outsourced Events celebrates double shortlisting at the ABPCO Awards
Outsourced Events (OE) has been shortlisted for not one but two events at the ABPCO Awards 2026! Both the BSGE Annual Scientific Meeting 2026 and BMFMS Annual Conference 2026 are in the running for the Best Event by an Agency PCO category.
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Maximising ROI: metrics and KPIs for measuring corporate event success
Every successful event begins with a clear understanding of what success actually looks like. Yet too often, event organisers focus solely on flawless execution whilst marketers chase audience engagement and sales teams leverage events for client pitches, all without a unified framework for measuring true return on investment. This guide sets out that framework, the KPIs that matter, the objectives that make them measurable, and the evidence that turns a good event into a defensible business result.
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