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theSOURCE: Spring 2015 Issue



The first quarter of 2015 has been jam packed with trade shows, partner events and forums, and Team OE has been at most of them! In this issue of theSOURCE, we look at how Google’s Android created a real buzz at MWC15 with their character badge collectibles.New to email comms? Unsure how to set up your system? Anxious about the data laws and your reputation? Download our “Beginners Guide to B2B eDM best practice” by our e-Comms Manager Freya Breitenbach and read how we’ve supported and executed campaigns for Dell Cloud Client-Computing in our latest e-Comms case study.Our location of the month is Oslo. We’ve also found an unusual venue on the Thames in London, as well as a

memorable restaurant in Sitges just outside Barcelona. If you hadn’t heard, at MWC15, the new Pebble smartwatch broke the KickStarter record for crowdsourced funding, raising more than $16m from 64,000 backers. We take a closer look in our Techbyte.If you still need more advice, don’t worry: we’re here to help. Call for a chat on 0208 995 9495, or

drop us a line

Debbie Jowett,
Marketing Manager
Outsourced Events

Mobile World Congress 2015. Gaga over Google’s Android Pins.

As well as Pebble’s new Smartwatch, the talk of the show in Barcelona was the Android lollipop pop-ups and the accompanying collection of Android character badges.
Delegates went crazy for the collector’s items which included policemen, chefs, dancers and even vampires…read more.
New to email comms?

Having supported and executed e-Comms campaigns for major international blue chips like EMC and Dell Cloud Client-Computing, Freya Breitenbach, our e-Comms Manager has used her knowledge and experience to put together a Beginners Guide to B2B eDM best practice to help you with your email communications. It covers everything from set up and data compliance through to testing and analysis, and you can download it for free! Enjoy…
Case Study: Dell Cloud Client-Computing e-Comms
Dell Cloud Client-Computing, formerly Wyse Technology, offer end-to-end solutions for desktop virtualization, partnering with other established companies like Citrix and VMware. Since
2010, the Outsourced Events e-Comms team has supported the EMEA wide
communications plan, which included their transition from Wyse to Dell
Cloud Client-Computing.
Read the case study…
We wanted to run an informal event targeting CXOs and asked the team at Outsourced Events to help us. We were delighted with the results! The events team delivered the targeted audience, as well as a very well organised event that was great fun and of value to delegates as well as Telstra._
Todd Bates
Head of Product Marketing – International
Telstra Global
Thanks for all your superb support throughout the year – from arranging our presence at exhibitions to organising staff meetings and incentives. The team is always willing to go the extra mile with great attention to detail and is a pleasure to work with.
Adrian Turner
Partner Manager EMEA
SevOne Inc.
Spring 2015 ISSUE
Restaurant of the Month
33 Sitges, Spain
This modern restaurant offers Asian Fusion and is situated 35km outside Barcelona in the town of Sitges. The town itself is well known for its film festival and carnival and has been dubbed the St Tropez of Spain. Our team visited during MWC2015 and enjoyed the steak!

To find out more, visit their Facebook Page.
Venue of the Month
Thames Barge – Hydrogen

We recently used the Thames Barge Hydrogen for a small workshop. Able to carry 50 people when at sail and with a fabulous sunken deck great for receptions, we sailed from Embankment Pier up to the estuary where we enjoyed clay pigeon shooting. Perfect for small CXO events with space below decks for presentations.

Read More.
Location of the Month
Oslo, Norway

The capital of Norway and arguably one of the most beautiful cities in the world, Oslo offers everything from world class museums and galleries, to a thriving café and bar culture, fabulous restaurants and some amazing venues. We’re now seeing more clients add Oslo to their roadshow itinerary!
The tourist office have a wonderful website visitoslo.com


SevOne at Cisco Live Milan
SevOne Partner Summit
FebruaryCitrix CPA London & Dublin
Citrix Solution Days
Supporting Citrix at CFG Conference
MarchCitrix CPA Copenhagen, Helsinki, Stockholm & Oslo
EMC at Mobile World Congress 2015 Barcelona
SevOne at Mobile World Congress 2015 Barcelona
Telstra at Cloud Expo Europe 2015
EMC Redefine IT Tour across Europe
Citrix Mobile Govt – London
Supporting Citrix at UBS Tech Day

RSA Advanced Cyber Defense Summit London
VCE Tech Summit London
Citrix Solution Days

Supporting Citrix at AWS Summit
Three years ago, Pebble launched the first real smartwatch. At MWC15, they announced the launch of their new watch called Pebble Time and it broke all KickStarter records for crowdsource funding. Highlights include, a 7 day battery life, water resistance and the ability to customize it.
Read More…
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